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  • Home
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    • Hugo Moura
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Launch Campaign O Auto da Compadecida com Juliette Freire | Prime Video

Farra wrote the script for the launch campaign of "O Auto da Compadecida 2" for Prime Video, produced in partnership with Suba. Starring Juliette, the piece uses humor and meta-language by placing her in a fake audition to compete for the role of spokesperson for the film.
The narrative draws a parallel with the artist's own trajectory—from Paraíba, an avowed fan of the work, and a popular phenomenon. The result is a light and humorous campaign that updates a classic of Brazilian cinema and invites the public to watch the exclusive sequel on the platform.

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